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Dynamic Planner, the UK’s leading digital advice platform has announced a new CRM integration with Adviser Cloud.

Advisers using the new integration will be able to seamlessly transfer client records easily, efficiently and securely between Dynamic Planner and Adviser Cloud. Data is passed between the systems, with Adviser Cloud validating all data, removing the need for rekeying, leaving less room for manual errors and creating huge time advantages.

Yasmina Siadatan, Chief Revenue Officer at Dynamic Planner said: “The Dynamic Planner ecosystem is continuously expanding and today we are pleased to announce another two-way integration, this time with Adviser Cloud. This will be a game changer for anyone using Adviser Cloud and Dynamic Planner, providing a seamless user experience.

“As the latest in our growing suite of strategic partners, this new CRM integration with Adviser Cloud will continue to transform the processes of financial planning firms and drive significant efficiencies. Integrations are fundamental for our clients and we are committed to our long-term strategy of continuously enhancing the flow of information to and from Dynamic Planner as the system of record.”

Ewan Humphreys, Tech Lead at Adviser Cloud said: “Our integration with Dynamic Planner is designed to make financial planning simpler and more efficient. Adviser Cloud has always focused on providing intuitive, user-friendly software for financial advisers, and this integration continues that mission by eliminating data rekeying and enhancing workflows. This partnership enables advisers to deliver even better client experiences while saving time and reducing operational costs.” Adviser Cloud specialises in intuitive and easy-to-use software for IFAs, designed to reduce costs, increase efficiency, and deliver an exceptional client experience.”

Not a Dynamic Planner user? Schedule a free no-obligation demo with a business consultant and experience the full functionality of Dynamic Planner.

Dynamic Planner, the UK’s leading risk based financial planning system, has analysed the data* of the 40% of the UK advice market it serves ahead of the anniversary of Consumer Duty.

In the past 12 months, Dynamic Planner has seen exponential growth in usage as its technology is increasingly adopted and utilised to solve the new demands and challenges faced by the industry. Advisers are now generating reports and undertaking reviews more frequently than ever before, with the number of reports created increasing by 100% year-on-year to over 100,000 a month in June. The demand for Annual Reviews and Cash Flow Reports has grown fastest.

Technology has enabled advisers to become more efficient, drastically reducing the time spent reviewing and creating reports: specifically for Dynamic Planner – 16 mins to generate a Review Report; 10 mins for Client Profile Reports; 19 mins for Recommendation Reports; and 28 mins for Cash Flow Reports.

Consumer Duty has put the spotlight on target markets and in the past 12 months, advisers have increasingly used the target market feature in Dynamic Planner, originally put in place to support PROD and MiFID but also aligned to Consumer Duty. Around 1 in 4 firms have now created target markets, with an average of 130 new target markets created every month. Since July 2023 over 1,500 target markets have been created with numbers peaking at the expected times of year in July 2023 ahead of the advent of Consumer Duty, followed by March ahead of the end of tax year; and November pre-Christmas. Year on year there has been a 44% increase in the number of firms using target markets for their recommendations.

In line with the 2021 FCA ‘Guidance for firms on the fair treatment of vulnerable customers’ further amplified under the lens of Consumer Duty, advice firms have completed over 5,000 of Dynamic Planner’s psychometric Financial Wellbeing Questionnaires (FWQ) with their clients over the past year. Dynamic Planner’s FWQ is designed in line with Consumer Duty and the algorithm of the FCA Financial Lives survey. It accurately assesses a client’s characteristics of vulnerability evaluating a client for ‘low’, ‘moderate’ or ‘high vulnerability’ in four areas: health, life events, resilience and capability.

Chris Jones, Chief Product Officer at Dynamic Planner said: “Consumer Duty brought sweeping change across the advice industry and over the past 12 months firms have been working hard to deliver on the guidance set out. We understand that any change or innovation takes time and we are determined to support our clients throughout to meet their objectives and help them to avoid harm.

“As with all new regulation, Consumer Duty has presented challenges and obstacles but the industry has and is overcoming them, with technology central to this success. Our analysis of how advice firms use Dynamic Planner to meet the new regulatory demands they face is a reassuring testimony to our ease of use and the quality of our users. They can rest assured that we will continue to innovate and align with the prevailing regulatory principles and changing requirements faced by the industry such as the Retirement Income Review, in both theirs and their clients’ best interests.”

Dynamic Planner, the UK’s leading risk based financial planning system, is now risk rating L&G’s Future World Global Opportunities Fund.

Managed by Colin Reedie, the award-winning L&G Future World Global Opportunities Fund is ranked No1 in its sector – IA Mixed Investment 20-60% Shares for its five-year performance. The fund follows a robust risk budgeting approach in portfolio construction and adopts an inherent conservative risk management culture. The fund invests in a wide range of assets, including equites and bonds, which meet Legal & General Investment Management long term sustainable investment criteria, based on environmental, social and governance factors.

On the independent and propriety 19 year Dynamic Planner Asset Risk Model the L&G Future World Global Opportunities Fund is a Risk Profile 5.

Yasmina Siadatan, Chief Revenue Officer, Dynamic Planner said: “L&G Future World Opportunities Fund is award-winning, with an interesting investment remit which incorporates L&G’s Climate Impact Pledge. Currently topping its sector for five year performance, we are pleased to be working closely with L&G to help match the fund to suitable investors through Dynamic Planner.

“There are now over 40 L&G solutions risk profiled with Dynamic Planner, meaning we take data direct from L&G to accurately risk assess the underlying holdings, institutional level research which is then available within the software to all our clients and their end investors through reports. We are delighted to welcome another L&G fund and further broaden out the choice of investment solutions and funds for our clients.”

Colin Reedie, Fund Manager and Head of Active Strategies, Legal & General Investment Management said: “We are living through remarkable times, both geopolitically and in financial markets. This creates prime investment opportunities that we have designed the L&G Global Ops fund to target. Our success is born out of a distinctive structure and process, underpinned by shrewd individual contributions to the team effort.”

Read to find more information about the fund on: https://fundcentres.lgim.com/en/uk/private-investors/fund-centre/Unit-Trust/Future-World-Sustainable-Opportunities-Fund/

Dynamic Planner, the UK’s leading risk based financial planning system, has made the first of several new key hires into its Customer Success and Marketing teams to continue to accelerate its growth and scale further.

Three new team members have joined: Will Dunwell, as Marketing Director to lead the Marketing team with more than 20 years of experience in scaling SaaS businesses to draw on; James O’Gara as Customer Success Director, with an extensive background in delivering positive outcomes for customers, joins having spent the past five years at Morningstar; and Neil Andrews, who joins as Customer Success Manager following eight years at Intelliflo, has spent 25 years in financial services and financial services technology.

The Customer Success Team will ensure a customer centric approach and build on trusted partnerships to ensure clients and their customers are achieving their goals – a critical driver of the success of Dynamic Planner. The Marketing Team will focus on executing growth campaigns, brand awareness and driving digital transformation.

Yasmina Siadatan, Chief Revenue Officer, Dynamic Planner said: “Dynamic Planner is now used by 40% of UK advice professionals and has risk profiled more than 2 million investors. We are proud to have built a market leading award-winning product which our clients tell us has been integral to meeting the demands of Consumer Duty.

“Our ambition is to continue to drive innovation in the UK financial planning market, and these new appointments will give us the firepower to make it happen. It’s an incredibly exciting time at Dynamic Planner and we are delighted to have James, Will and Neil on board. With their background and experience they will be a formidable addition to the team, ensuring that we have a strong customer-centric approach to our growth, that we fully understand our clients’ goals and that we communicate and listen in a meaningful way.”

Dynamic Planner, the UK’s leading risk based financial planning system, has added a new level of granularity to researching and reviewing the performance of DFM model portfolios.

As part of Dynamic Planner’s continued expansion of its in Research capability, past performance for over 900 DFM MPS solutions currently risk profiled has been added and Dynamic Planner’s DFM MPS Report Service has launched. This in-depth reporting will be specifically focused on ensuring advice firms are fully equipped to deliver good outcomes for clients under Consumer Duty requirements, demonstrating the value received for the risks being taken when using model portfolios.

The DFM MPS Report Service will provide an extensive level of insight powered by Dynamic Planner’s 72-asset class risk model and the collection of full underlying funds holdings with performance data sourced directly from the portfolio manager. Calculations are referenced against a set of fully regulated multi-asset benchmarks, provided by MSCI, alongside the appropriate risk-adjusted peer group comparators in Dynamic Planner.

Chris Jones, Chief Proposition Officer, Dynamic Planner said: “Having launched our Single Strategy Mapped service earlier this year, we continue to evolve our research capabilities so that advisers have everything they need in one end to end journey. Adding past performance for DFM MPS and our new reporting service is the latest phase of this and will equip advice firms with deeper dive research, aiding target market selection and enabling them to really get under the bonnet of these solutions for client suitability. Any questions regarding structure, fees and other characteristics will be easily answered, and all within Dynamic Planner.

“Our asset risk model, and relationship with MSCI put us in a unique position to provide advice firms with the granular level of data needed to ensure they are fully equipped to deliver good outcomes for their clients, clearly demonstrating the value received for the risks being taken using model portfolios.”

The in-depth research considers key risk/reward characteristics, calibrated on both a forward and historic basis, alongside trend analysis of key ESG metrics of underlying fund holdings from over 67,000 mutual funds and ETFs via an API service. Traditional performance calculations are also complemented with more detailed financial ratios and rolling risk/reward metrics, based on a relative risk-adjusted peer basis for added target market relevance. All key facts on the underlying MPS fund charges, management fees, re-balancing frequency, investment objectives and approach are included, directly sourced from the portfolio managers.

Dynamic Planner also uniquely provides historical trend analysis of ESG risks for MPS solutions rather than just considering the latest snapshot of data. These reports are updated quarterly and downloadable from Dynamic Planner’s Research Hub.

Published 5th March

Speaking to over 700 financial planning professionals at the 12th annual Conference for Dynamic Planner, the UK’s leading risk based financial planning system, CEO Ben Goss said: “We live in the most extraordinary of times, the speed of change is unprecedented, and technology is driving this transformation.

“In the advice industry, we have our own megatrends. Consumer Duty requires ongoing servicing to be delivered to customers in return for ongoing fees. Capital is being invested at unprecedented levels and demand for advice outstrips supply in this country. In 2022, four million people received advice– but 10 million people wanted it.*

“We know from our research and conversations with organisations delivering wealth management and financial planning services they’re bullish about the opportunities this presents, but there are material challenges that stand in the way of creating the capacity that makes profitable growth possible. While there are blockers such as variable data quality and time-consuming compliance requirements, we also know that new digital technologies such as mobile, AI and personalised content have the power to transform the financial planning and advice industry – not tomorrow, but today.

“We asked ourselves, how could Dynamic Planner help the advice industry remove these blockers and create more capacity? What can we do to enable our clients to harness their full potential to scale their success? Today we are announcing key areas of innovation that will deliver just that.

“The first is accurate data, we now use the latest ‘low code technology’ in conjunction with continuously deepening integrations that are important to our clients, adding Salesforce, Zoho and Durrell, recently, with more to come. With these new data flows we’re proud to say that our clients delivered annual reviews to over 338,000 households in the last 12 months, and that across the whole of Dynamic Planner users now 80% of advisers produce reviews in 35 minutes or less, 20% complete them in less than five minutes.

“The next key area is ever faster and more accurate automated analysis. In the past year, we’ve introduced the ability to value DFM models in the review process and launched our Single Strategy Mapped service, designed to deepen the accuracy of risk analysis within Dynamic Planner. Today we are launching DFM performance reporting for client reviews. At launch we are providing performance across over 900 DFM portfolios from 53 providers meaning that annual reviews for clients holding DFMs is as efficient as those holding packaged products.

“And to revolutionise the digital customer experience, we are launching Tram™ – keeping your financial plan on track – our latest innovation designed to help organisations scale success with engaging financial planning that is immensely valued by their clients. We’ve been working on this development for the last two years, but it’s something we’ve dreamt about for 20: putting the financial plan in the palm of the hand.

“The Dynamic Planner System now has modules which cover a client dashboard, profiling, reviews, recommendations, cash flow planning, research and suitability as well as added deep capabilities in firm administration, MI and target market configuration integrated into the most widely used platforms and practice management systems.

“We’re leading the way with R&D spend in the financial planning space and as a Microsoft Gold Certified Partner we’re making use of the technologies in Microsoft Azure, including OpenAI, to innovate for the future. We’re curious about the possibilities for AI and hyper-personalised content in financial planning and we’ve taken the first steps on that journey.

“I feel the same sense of possibility today that I did in the late 90s as the Internet emerged. Technology is transforming financial advice and there is so much we can achieve. We want to help advice organisations to digitise in a Consumer Duty world and demonstrate the ongoing value of services. We want to enable firms to engage clients via a meaningful digital experience so they can attract their next generation. And we want to create capacity in the advice process to drive the productivity gains they are looking for. We’ve built the digital future of financial planning for the advice industry to use today.”

Published 5th March

Dynamic Planner, the UK’s leading risk-based financial planning system, has launched ‘Tram’, a brand-new digital engagement app white labelled to financial planning organisations and designed to keep customers engaged with their financial plan like never before.

Powered by Dynamic Planner, Tram – keeping your financial plan on track – does the following:

  1. Helps firms meet the needs of Consumer Duty and deliver ongoing value to support their ongoing service and fees;
  2. Delivers meaningful digital engagement which appeals not just to existing clients but also to the next generation of a firm’s clients and;
  3. Creates capacity for firms so that they can grow and scale their business.

Uniquely Tram tracks clients’ progress against their financial plan, goals and agreed risk level, provides daily valuations and delivers personalised content aligned to their target market. In line with Consumer Duty it places the outcomes the customer is looking for at the centre of the service. It is available for both Apple and Android phones. Tram offers end clients true digital engagement and is designed to ensure they feel special, gain reassurance from their adviser and want to return regularly to the app.

Ben Goss, CEO, Dynamic Planner said: “We have been working on the development of Tram for two years, but it is something I have dreamt of bringing to life since founding Dynamic Planner. The idea of putting the financial plan in the palm of your client’s hand so they can keep track and you can deliver value 24/7 – but with low marginal cost – is transformational.

“Transformational for your clients and their access to your help and advice, but also in terms of the cost to serve clients and the capacity it can put back into your business. With Consumer Duty shining a spotlight on adviser ongoing charges and demonstration of value, creating capacity in the financial advice process in order to scale is paramount. Tram will offer valuable time and efficiency advantages at scale to advisers, as well as an enhanced ability to attract and retain the next generation of clients.”

Tram harnesses the API technology on which the Dynamic Planner digital planning and advice platform is built and also takes advantage of the multiple integrations in place between the Dynamic Planner platform and relevant CRM/practice management systems, platforms providers, custodians and asset managers. It is white labelled so that advice firms can align the look and feel with their own brand, offering clients a seamless experience.

Ben Goss continued: “The world is now mobile led and financial services is consumed more than ever via apps. We’ve invested heavily in the UI to ensure that Tram is every bit as slick and appealing as the best of any apps already on your client’s phone. We have also blended our expertise around best practice behavioural finance with best practice design, creating an app clients will want to come back to.

“Tram literally puts you, the adviser, in the client’s pocket – it will strengthen the partnership between adviser and client, and powered by Dynamic Planner’s technology, it will drive the future of digital financial planning and advice.”

Tram is currently live with a number of advice organisations, with Dynamic Planner opening up usage to a wider group of early adopters post its annual conference.

Dynamic Planner, the UK’s leading risk based financial planning system, has boosted its data analytics offering with two Data Engineer appointments.

Saranya Vadrevu and Rohan Nandi have joined Dynamic Planner’s Data and Analytics Team led by Business Intelligence Manager, Abhishek Vethanayagam. Together they will drive data-led decision making and provide advanced analytics solutions across strategic initiatives. Saranya will lead the development of data services for advice firms, and Rohan will lead the development of data services for asset managers.

Abhishek Vethanayagam, Business Intelligence Manager at Dynamic Planner said: “With a wealth of experience in data engineering, machine learning, and prescriptive analytics, Saranya and Rohan will enable Dynamic Planner to harness the power of data to support strategic decision-making, optimise processes and drive business growth through the development of data services for the industry.

“This year will see us supporting advice firms and asset managers with key Business Intelligence and Management Information, as well as beginning to explore how AI can be incorporated to drive innovation. Rohan and Saranya will play a key role in this and I look forward to moving our plans forward with them.”

Dynamic Planner, the UK’s leading risk based financial planning system has opened registrations for its 12th annual Conference on 5th March at 22 Bishopsgate in the City of London.

This year’s ‘Scaling Success’ themed event, will see hundreds of financial planning professionals attend to hear how they can scale advice businesses through leading, end-to-end technology; scale client data through innovative, integrated systems of record; and scale loyal client bases with good outcomes running through their core.

CEO Ben Goss will provide his annual keynote which will reveal exclusive announcements and the latest news from Dynamic Planner. Delegates will also take away unique and valuable insights from exclusive speakers, as well as from the UK’s leading Chief Investment Officers, analysing today’s outlook for global markets and investment portfolios on the 2024 CIO panel.

Yasmina Siadatan, Chief Revenue Officer at Dynamic Planner said: “Join us at our not-to-be-missed 12th annual Conference for 2024, once again in the heart of City. Come and experience the power of the financial planning community and explore how together we can scale success for your clients, for you and for your business.

“Anyone who has attended in the past knows that our annual Conference always promises to be a fantastic occasion. We look forward to welcoming clients and prospective clients to our Scaling Success themed event on Tuesday 5th March.”

Delegates can register here. Anyone unable to travel to the event can join as a virtual conference delegate, live streaming keynotes and all Main Stage sessions in broadcast-quality. Dynamic Planner’s 2024 Conference agenda can be found here.

Dynamic Planner, the UK’s leading risk based financial planning system, has launched a pioneering approach to single strategy fund mapping.

Available from today, Dynamic Planner’s Single Strategy Mapped Service is designed to assist the advice industry in making the most accurately informed decisions when it comes to single strategy fund selection. The Single Strategy Mapped Service takes single strategy fund selection to the next level, giving advice firms the ability to create diversified portfolios with far greater accuracy, and clearer, more representative risk look-through to ensure suitability.

Through the precise mapping of instrument-level holdings data against Dynamic Planner’s risk factors and Asset Risk Model, Single Strategy Mapped Service provides greater accuracy and efficiency in the use of single strategy funds, and for the first time, with the same rigour as multi asset solutions.

Dynamic Planner achieves this by sourcing single strategy fund holding data directly from fund providers, rather than via third parties at broad asset allocation level, which enables a level of granularity not previously possible. In addition, with the increasing responsibility assigned to fund managers and how their funds are used through regulation such as Consumer Duty and PROD, Dynamic Planner is also able to support the different asset management models that are emerging as a result.

Chris Jones, Chief Proposition Officer at Dynamic Planner said: “As financial markets have evolved and become more complex, we have ensured that we accurately analyse the underlying holdings of the solutions that we risk profile and map them to our risk factors within our trusted Asset Risk Model. Dynamic Planner users who also build advised portfolios have asked for the same level of granularity and we are pleased to be able to support them with the Single Strategy Mapped Service.

“The new service will provide them with a level of granularity not previously possible, greater efficiency and accuracy, and all within one system with a consistent level of risk throughout. However you organise your business and decide to meet the needs of your clients Dynamic Planner can support you.

“From a PROD and Consumer Duty perspective the Single Strategy Mapped Service also enables the fund manager to more simply and clearly communicate whether a fund is intended to be distributed as a solution or part of a portfolio.

“Recent geopolitical events have raised the awareness and importance of things such as duration, cap size and location within a traditional asset class not only amongst our users but also their clients. We hear that being able to view and discuss this using Dynamic Planner has been very helpful with solutions and we are pleased to support single strategy funds in the same way.”

Key Benefits of Single Strategy Mapped Service

The Single Strategy Mapped Service is part of the research journey in Dynamic Planner which continuously evolves to support the needs of users and now includes:

Not a Dynamic Planner user? Schedule a free no-obligation demo with a business consultant and experience the full functionality of Dynamic Planner.